DressX partners with Bershka on digital fashion collection
Fashion-tech company DressX is teaming up with Bershka
The partnership celebrates the launch of Bershka AR looks with the introduction of eight AR fashion pieces allowing the digital fashion community to browse and try on the collection first, on the DressX app. Bershka is part of the InditexZaraStradivariusOyshoMassimo DuttiUterqüe.
The collection features the iconic Smiley
DressX is a metacloset of digital-only clothes, NFT fashion items and AR looks and has collaborated with a number of fashion companies, featuring collections from BurberryBalenciagaOff-WhiteDolce & GabbanaPalm Angels
Most recently, in March 2022, the company opened its own NFT marketplace nft.dressx.com, starting with a fundraiser drop.