Kohl’s has announced a new partnership with Buffalo David Bitton, which is owned by Iconix International, to bring premium and responsibly-made denim styles to customers just in time for fall. Available through to January 2023 in over 600 stores and online at Kohls.com, the denim brand is celebrating its 50th anniversary.

The addition of the brand comes as Kohl’s continues to diversify and bolster its denim assortment with premium and style-led offerings for casual lifestyles.

“Buffalo Jeans is the perfect addition to our denim line-up this fall as we look to provide more offerings that support our customer’s evolving casual lifestyle,” said Ron Murray, Kohl’s interim chief merchandising officer. “The brand’s focus on creating craftsmanship-quality denim with unprecedented style is the perfect complement to our existing and new denim brands. We know our customers will love Buffalo Jeans’ assortment of premium denim in today’s latest styles, and will naturally become wardrobe staples this fall and winter.”